- TTI Annual Report 2011 - http://www.ttigroup.com/onlinereport/ar2011 -

Powerful Brands

Posted By admin On April 13, 2012 @ 11:44 am In | Comments Disabled

The RYOBI® ONE+ System® is a unique tool range in which one battery and charger can be used with over 50 power tools and outdoor products. All products are powered by either Ni Cad or Lithium ion 18-volt batteries which are interchangeable, removing the added expense of buying batteries and chargers with every tool purchased.

The ONE+ System® gives end-users unbeatable flexibility to build their collection of power tools and outdoor products individually or in great combinations when they want and as they need them, making it the clever way to buy power tools. The system continually adds new end-users and has a loyal following of end-users who keep coming back for the latest ONE+ System® product offerings.

The ONE+ System® has achieved an unbeatable following, making RYOBI® a leader in the consumer power tools segment and one of the fastest growing consumer power tool brands worldwide.

Article printed from TTI Annual Report 2011: http://www.ttigroup.com/onlinereport/ar2011

URL to article: http://www.ttigroup.com/onlinereport/ar2011/executive-summary/strategic-drivers/powerful-brands

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